Summary: On a small number of peak days, Madonna di Campiglio limits how many SkiArea day tickets it sells to keep the slopes safe and enjoyable. Alto.Ski Pay-as-You-Ski (PPU) is not capped, so you can still ski with your Alto.Ski card even if day tickets sell out.
What is the “Ideal Number”?
A quality-and-safety measure used on the busiest days of the season.
When the live headcount on the slopes reaches the resort threshold (c. 14–15k skiers), sales of SkiArea day tickets may be paused for that day.
Pricing does not increase because of the Ideal Number; it’s purely a capacity cap for day tickets.
When does it apply?
The resort has flagged two main periods for Winter 2025/26:
New Year: 28 Dec 2025 – 5 Jan 2026
Carnival: 15 – 22 Feb 2026
(Other high-demand days may be added by the resort.)
Who is affected?
Potentially limited:
SkiArea day tickets (single-day) may sell out once the threshold is reached.
No limitations (you can still use these):
Alto.Ski Pay-as-You-Ski (pay-per-use cards)
Multi-day passes (2 days or more)
Season passes
Foot passenger tickets
Tickets for Pinzolo and Folgarida-Marilleva
Good news for Alto.Ski customers
You’re not capped. Alto.Ski Pay-as-You-Ski remains valid even when day tickets are sold out.
No pre-booking required. Link your card, walk to the lifts.
Best price, automatically. The app applies the best available product (e.g., hourly/afternoon/day or consecutive-day where supported) and shows real-time spend on your Home screen, with an end-of-day breakdown (gates, products, prices).
Quick checklist (Peak days)
Link your card via NFC (or re-use a compatible RFID card) in Alto.Ski.
Pin the Resort widget (Hotel & Resort Connect) for live lifts, webcams, weather and price lists.
Arrive early if you can. The resort may run “Ski Early” on peak days (early lift openings).
If friends are buying day tickets, advise them to purchase in advance on the resort channels—those can sell out.
FAQs
Q: Will I be blocked at the gates with Alto.Ski if the Ideal Number is reached?
A: No. The cap targets sales of SkiArea day tickets. Alto.Ski Pay-as-You-Ski continues to work as normal.
Q: Do prices increase on peak days?
A: No. The Ideal Number does not add a surcharge. Alto.Ski still applies the best available price automatically.
Q: Do I need to reserve with Alto.Ski?
A: No. Just link your card in the app and go straight to the lifts.
Q: How do I know if a day is “peak”?
A: Check the Resort widget in Alto.Ski for live info and the resort’s official channels. The resort highlights the busiest days on its website.
Troubleshooting
Gate didn’t open?
Check your card is Linked & Active in Alto.Ski.
Ensure you’re using a compatible RFID card; if in doubt, pick up an Alto.Ski keycard.
Try another gate and confirm lift status in the Resort widget.
Still stuck?
Open Help in the Alto.Ski app:
Fin (AI assistant) for instant FAQs,
24/7 Help Centre,
or message Alto.Ski Support.
Notes
The Ideal Number policy and exact thresholds are set and operated by the resort and may change.
Features and products can vary by resort; Pay-as-You-Ski applies across Alto.Ski’s Italian partners.
If you need more help, reply here and we’ll get you sorted.
